Unveiling the Ownership of Tequila Ocho: Who Truly Owns this Esteemed Brand?

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In the realm of tequila aficionados and connoisseurs, few brands command as much respect and admiration as Tequila Ocho. Known for its commitment to terroir, traditional methods, and exceptional quality, Tequila Ocho has garnered a loyal following since its inception in 2008. But who truly owns this esteemed tequila brand? In this comprehensive exploration, we delve into the ownership structure of Tequila Ocho, uncovering the key players behind its success.

Tequila Ocho

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Before delving into ownership, it’s essential to grasp the essence of Tequila Ocho. Founded by Carlos Camarena and Tomas Estes, Tequila Ocho stands as a testament to their vision of producing tequila that embodies the spirit of its origins. With a focus on single-estate production and a deep respect for traditional methods, Tequila Ocho has set itself apart in an industry rife with mass production and shortcuts.

The Founders: Carlos Camarena and Tomas Estes

Carlos Camarena: A fifth-generation agave farmer and tequilero, Carlos Camarena’s roots in the tequila industry run deep. Hailing from a family with a storied history of tequila production, Camarena brings a wealth of experience and expertise to Tequila Ocho. His dedication to quality and tradition is evident in every bottle bearing the brand’s name.

Tomas Estes: A luminary in the world of tequila, Tomas Estes played a pivotal role in bringing Tequila Ocho to fruition. As Mexico’s tequila ambassador to Europe, Estes was instrumental in promoting the cultural and historical significance of tequila on the international stage. His passion for Mexican culture and cuisine imbues Tequila Ocho with a sense of authenticity and heritage.

Unraveling Ownership

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With the foundational elements of Tequila Ocho established, let’s unravel the ownership structure of this esteemed brand.

Carlos Camarena: The Heart of Tequila Ocho

At the core of Tequila Ocho lies the guiding hand of Carlos Camarena. As a third-generation tequilero and master distiller, Camarena’s influence permeates every aspect of the brand. His intimate knowledge of agave cultivation, distillation techniques, and flavor profiles shapes the character of Tequila Ocho’s offerings. Beyond his role as a co-founder, Camarena’s ownership stake underscores his commitment to upholding the brand’s legacy.

The Legacy of Tomas Estes

While Tomas Estes sadly passed away in 2021, his legacy continues to reverberate through Tequila Ocho. As a co-founder and visionary, Estes played a pivotal role in shaping the brand’s identity and ethos. While his ownership stake may have transitioned to his heirs or business partners, his spirit lives on in every bottle of Tequila Ocho, a testament to his enduring impact on the world of tequila.

Familial Influence and Succession

As a family-owned and operated business, Tequila Ocho embodies the spirit of generational continuity. With Carlos Camarena’s daughters actively involved in the day-to-day operations of the distillery, the legacy of Tequila Ocho is poised to endure for generations to come. Their commitment to preserving tradition while embracing innovation ensures that Tequila Ocho remains a beacon of excellence in the tequila landscape.


In conclusion, the ownership of Tequila Ocho is deeply intertwined with the legacies of Carlos Camarena and Tomas Estes. As co-founders and custodians of a storied tradition, they have imbued Tequila Ocho with a sense of purpose and authenticity that sets it apart in a crowded marketplace. While ownership may extend beyond their individual stakes, their vision continues to shape the brand’s trajectory, ensuring that Tequila Ocho remains synonymous with excellence in the world of tequila.